5 Home Selling Tips to Get Top Dollar in 2022

The luxury new-home sector is doing better than ever as buyers turn their attention away from the overall market and toward homes in higher-priced brackets. The number of sales picked up during April through June, even with interest rates starting to rise and fear of a potential recession increasing! This could be because these types of properties have always been more stable, but there's no harm trying these tips if you're thinking about selling your own million-dollar-plus home.

1. More than ever, photos and staging are crucial

Photographs are one of the most crucial things you can get right or terribly wrong. A striking cover image will stick out from the crowd. A professional photograph taken with the proper camera, lighting, and angle/composition can be quite effective. A badly lit, crooked, or out-of-focus photo (complete with a timestamp) on the other hand, could destroy your listing, even if the house itself is fantastic. One practical idea is to display your finest shot, even if it's of your kitchen. Basically, whatever stands out the most. Because if a potential customer doesn't like the first one, they might not bother going through to see the remainder. 

The same can be said for house staging, which has a huge influence. It's all about how you see things. Due to staging alone, two identical houses can appear to be radically different. Decluttering is another option. Even a basic cleaning will suffice! 

2. Pricing below a key threshold is an option to consider

This should go without saying, yet I see homes listed over certain psychological costs on a regular basis. Should you list a home for $405,000 or $399,000, for example? While it's disputed, it's likely that if you offer your home for less than $400,000, you'll get more attention. This has to do with the way filters work on prominent real estate websites and applications, as well as how the human mind works. Even if you sell it for a lot less, the final sales price could be much higher than $405,000.

However, you may never get your property in front of Redfin or Zillow consumers who set their maximum purchase price filter to $400,000. Also, remember that purchasers are well aware of Zestimates and Redfin Estimates, whether they are correct or not. As a result, offering below these figures may increase buyer appeal. If you want a higher sale price and are trying to attract frugal buyers, make sure you generate enough interest to sell the above the list. You may argue that listing cheap is risky, but you could also argue that listing high and then having to lower the price later is risky.

3. Discover How Your City's Home Prices Will Perform

Do your own research to see how home values will do in 2022 in your area. Consider your city and metro, as well as national home price estimates. Get a sense of the market's temperature so you can work with your agent to set a reasonable listing price. There are a slew of websites that provide free home price forecasts, including the typical suspects like Zillow and Redfin, as well as state Realtor associations, the National Association of Realtors. 

You might even learn something useful about what your home lacks that you can simply fix before putting it on the market. Determine how you can replicate or perhaps beat the performance of a nearby property sale.

4. Make Your’ For Sale’ a One-of-a-Kind Listing

When you're a potential buyer and you see other possible purchasers inside the home you're considering bidding on, your emotions are likely to run high. And the dread of missing out is at an all-time high. If the house is in a desirable location and is thoroughly updated, it might be a successful strategy. The one I described got under contract in a matter of days and sold for $100,000 more than the asking price. The house wasn't very outstanding or distinctive in actuality, but the realtor managed to create a sense of exclusivity.

A similar effect can be achieved by scheduling all showings for a specific date and time and allowing only eligible purchasers who are represented by agents to visit the property. The idea is to create overlapping buyer traffic and, presumably, multiple offers in the same limited window, potentially leading to a bidding war. This can still be done with COVID regulations in place, with staggered showings and interested purchasers being told to wait in line in their automobiles. They may get increasingly concerned about the competition as they watch other purchasers view the house, even if none of those other buyers express any interest. 

 5. If You Want To Sell Your Home, Wait Until The Right Time

If you're purchasing a house simultaneously, you'll have to figure that in as well, as late summer may be the best time to buy a house. If you're unsure, selling a house in the spring is usually the greatest option in terms of attracting buyers and achieving a high sale price.

In conclusion, we anticipate that 2022 will be another fantastic year for property sellers, perhaps even better than the previous year. And it speaks a lot when you consider how robust the housing market has been since bottoming nearly a decade ago. Home prices are expected to grow 10% or more, while mortgage rates are expected to decline or remain at their new lows, which should help keep the affordability balance in place. When it comes to home prices vs income, we're still below 2006 levels, implying that the housing market has more room to grow. While there has been some economic pessimism and talk of rising interest rates, 

We still believe that the housing market in 2022 will be extremely strong. Here at Darin Marques Group our highly qualified agents want to help you on your real estate journey and will make sure you get top dollar for your lovely home. If you are looking to buy or sell in the luxury market contact Darin Marques Group by calling (702) 803-3527 or email darin@dmgluxury.com to begin your search.